What's the connection between global pandemics, Ketchup ads and compounded interest?
We live in a fascinating age where everything moves faster. Technological advances and the development of social networks accelerated the pace of global consumption on the one hand, but also created countless new income-generating professional opportunities on the other hand. Huge companies around the world connect consumers with private service providers who work from home (or from the beach…), irrespective of a physical office or employer. Many youngsters no longer debate whether to study software engineering or medicine, but instead ask themselves why not become a social network influencer and earn millions without going through college. Things are constantly evolving and new generations find themselves with options that keep expanding, yet with a growing need for tools to help them navigate this exciting new world.
The advances in technology affect the financial world as well. Digital currencies, complex ETFs and algorithmic trading are a few examples of financial tools and assets that did not exist until recently. Smart financial navigation has long been a more complex matter than "save more than you spend, and better start as early as possible...".
Mindiez was established with the understanding that it is never too early to teach children how to conduct themselves in a constantly changing financial world, and with the realization that this important subject is hardly addressed in schools today.
Mindiez is an innovative platform for teaching financial literacy to kids and teens. Through unique classroom and teacher materials, mobile apps and games, we make it possible for kids to learn a wide variety of STEAM-based practical life skills in a fun and experiential way.
We believe that a solid financial education benefits not only the individual but society as a whole. Just like language and math skills, our vision is that every boy and girl will get to learn skills and principles of financial education - as early as possible.
Alon Elish and Orit Strauss Raz are experienced entrepreneurs and have been partners since 2015. After many years in the tech world - Alon as an entrepreneur, leader and developer of global platforms, and Orit as an entrepreneur and hi-tech attorney specializing in IP, the two founded Mindiez, their second startup.
Prior to founding Mindiez, Alon and Orit founded and managed GivingWay, a global platform for engaging with volunteers and donors, used by over 10,000 nonprofits across 150 countries.